When it comes to packaging, color is one of the most important components for attracting buyer. Visible from a greater distance than other elements such as copy, illustrations or graphics, it`s often one of the first things people notice. A buyer might not remember the name or number of their favorite flavor, but they will surely be able to recall if the packaging was was a bright turquoise or vivid purple. Knowing how to make your product stand out amongst all the others on the shelves can be hard, so in this post we`ve handpicked 30 Cool Packaging Designs Gone Wild With Color for inspiration.

NICHE Tea by IWANT design

No-Li by Riley Cran

Look what I made by Kenny Coil

Branding III by Kendrick Kidd

Paleo by Martin Azambuja

Traditional 7 Coffee by Studio–JQ

Mighty Swell Cocktails by Drew Lakin

Fossil Watch Tins by Aaron Eiland

Revolt bags by Jay Master

Birthday Beer by Nathan Riley

Coffee Roaster packaging by Eric Nyffeler

Elora Brewing Labels by Jetpacks and Rollerskates

Huxtaburger by Pop & Pac

The Bijou Factory by Phoenix The Creative Studio

Fazer Marianne New Packaging by Pentagon Design

Resonance by Lucas Wakamatsu

Huely – Tokyo Series by Rubens Cantuni

Project Charisma – Aurora & Ross by Ken Lo

J. Hornig – Branding & Packaging by moodley brand identity

Chocolates with attitude by Bessermachen DesignStudio

Milko by Giovani Flores

Neleman`s Chocolade by Sweety & Co.

Bolonaf by Empatia

Kanvas by Anna Rising

Roastorium by Weekday Studio

chocho by Hee Jae Kim

Single Estate by Openmint Studio

Lights4fun by Robot Food

Ringana by moodley brand identity

Roasting Masters by Charry Jeon